Introducing: Jake Tackett
Meet Capsule's newest Crew Member; Senior Experience Strategist, Jake Tackett.
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Go Inside to Save the Outside
At Capsule, we believe in the power of the outdoors to transform one’s health, happiness, and well-being. Our team is comprised of a number of outdoor enthusiasts who camp, hike, bike, and support the outdoors.
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Experience Mapping, the Mallard Duck
Through the example of the Mallard Duck our Managing Principal, Aaron Keller, contemplates mapping the customer journey and the results it can lead to.
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Capsule Seeks a Marketing/Research Intern
Capsule is looking for a marketing/research intern to join our team of creative wizards.
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Inside the Capsule: Employee Spotlights on Sarah & Leah
Capsule is excited to announce the addition of two new members to our team; Sarah Day as an Experience Strategist, and Leah Guaquie as a Senior Graphic Designer. Come learn a little bit more about our newest team members!
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When Privacy Forces Policy
Today is the day that GDPR goes live. Our Managing Principal, Aaron Keller, examines how this new EU legislature speaks to our relationship and trust with brands.
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Capsule Seeks Experience Strategist
Capsule is looking for an Experience Strategist to manage accounts, interface with clients and guide project brand strategy.
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A first timer and an old timer look back on FEI 2018
Our Managing Principal, Aaron Keller, and VP of Client Experience, Kelly Leighton, reflect on their time at FEI 2018.
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Stansport: We Make Camping Fun
Gather around the campfire and learn about the rebranding of one of our favorite, fun-loving camping brands, Stansport. We sat down with designers, Beth Sicheneder and Kayla Petrich to get the low-down on the project.
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Even Fortune 500's look to the Future
Some say the only constant in life is change, that even applies to Fortune 500 companies that have been around since the 1800s. Aaron reflects more about this from FEI after hearing from Kathy Fish, Chief Research, Development and Innovation Officer of Proctor & Gamble, speak regarding trying to push innovation and change in a large-legacy organization.
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Cultivating Creativity
Live from FEI 2018, Aaron had the opportunity to hear Ed Catmull, President of Pixar, talk about brewing a culture of creativity. Here are the key themes that Aaron identified regarding creative cultures.
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Biltong, the other dried meat
Live from FEI 2018, Aaron examines the innovation behind the emerging meat brand, Kalahari Biltong.
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From Fresh Eyes at FEI 2018
Kelly writes about her experience of FEI 2018 Day One, from an FEI first timer’s perspective.
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Jeff Immelt, Not so General Electric
Live from Day One of FEI 2018, Aaron writes about big lessons from a force in innovation and a not so “general” electric leader.
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FEI Veteran and Staying To the Finish
Aaron is live at the 2018 Front End Innovation conference, here are some of his thoughts previewing the event.
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Designing A Promise
An interview with our designer, Emma Rotilie on our work with our friends at Pinky Swear Foundation.
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Musings From a FUSE Rookie
Now a week removed from FUSE 2018 VP of Client Experience, Kelly Leighton, reflects on her experience as a first-time attendee.
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FUSE Perspectives: The Art of Empathic Design
Capsule is on the ground at FUSE 2018. Here is a reflection on the Art of Empathic Design in response to day two at FUSE.
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FUSE 2018: Day One
Capsule is on the ground at FUSE 2018 in New York City. Here are some of the highlights from day one.
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Inside the Capsule: Intern Spotlight on Drew
Get to know one of our newest members, and most avid coffee drinkers of the Capsule team, Drew Harkman.
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Introducing Kelly Leighton, VP of Client Experience
We are thrilled to announce the newest addition to the Capsule family, Kelly Leighton.
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Rush 2 Recycle: The Results
Rush 2 Recycle results are in! Check out the wildly successful outcomes of this recycling initiative we branded with PepsiCo for Super Bowl LII.
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From Sketch to Super Bowl: Rush 2 Recycle
Capsule teamed up with PepsiCo to help take on an ambitious goal: recovering 90%, or 40 tons, of waste at Super Bowl LII. Working with the NFL, Aramark and U.S. Bank Stadium, Rush 2 Recycle worked to compost, recycle and repurpose waste created within the stadium and other events surrounding the Super Bowl in Minneapolis. We sat down with our designer Michelle to talk about the experience.
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