Patrice Poltzer and Heather Lockwood
Think & Link: May 15th (Thursday), 3:00-5:00 pm Central (In-Person, and Streamed LinkedIn Live)
It is storytime at the Grain Belt Brewery. We have a former Today Show producer and a local hero in the world of digital storytelling at Aveda.
We have Patrice Poltzer, former producer at The Today Show and current founder of an AI storytelling coach, paired up with Heather Lockwood digital director at Aveda.
This is a great example of April showers bringing May flowers – this is going to be a blooming good Think & Link session.
Areas of learning from this event;
One: Storytelling in the age of artificial intelligence.
Two: Storytelling as the human side of brands and how impactful a storytelling approach can be for brands.
Three: How research and insights feed into a storytelling approach for brands.
In-Person Attendance Details:
3:00 - 4:00 pm CST: Arrival Grain Belt Brewery. Parking is free.
4:00 - 5:00 pm CST: Conversation with our guests.
5:00 - 6:00 pm CST: Close, networking, and looking forward to the next one.
Drinks and appetizers will be served. RSVP required for event entry. Parking, entrance and additional attendance details will be sent via email prior to the event.
Attendance is $35. Food, parking and libations are included. Active participation is expected.
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Date
May 15, 2025
3:00 PM CDT
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Location
In-Person or Virtual
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Price
$35
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Catch the snippets
Patrice Poltzer on Storytelling in the Age of AI
Heather Lockwood on AI Content
About Think & Link
We started Think & Link as a french-style salon, to discuss the relevant topics of the day, connect with other like-minded individuals and share inspiring stories.
These events are sponsored by;
Capsule, a special projects agency in Minneapolis working with brands like PepsiCo, Patagonia, Hydro Flask, Arc’teryx, Curaleaf and Kwik Trip on complex marketing, design and brand challenges.
Lake One, a modern growth and technology partner helping B2B brands navigate digital transformation across marketing, sales and customer experience.
Verse Chocolate, a transparent trade chocolate brand with a variety of flavors and options that taste amazing and deliver the antioxidant benefits of cacao beans.
We are charging a $35 attendance fee for both virtual and in person attendees to cover our cost of food, drinks and merriment. Real intellectual stimulation for $35 is a deal nowadays.
Shout out to our co-hosts and sponsors:
Aaron Keller, Managing Principal, Capsule
Abby Kelsey, Co-Founder, Always Social
Sponsors: Lake One, Verse Chocolate
Our location: Grain Belt Brewery / RSP Architects
