30 Watt
30 Watt, creators of amusing, quirky gag gifts, partnered with Capsule to bring their jokes to life. The mark, along with various mugs, flasks and even baby onesies, were designed to bring out 30 Watt's comedic personality. The Capsule team created several distinct concepts for each joke on a variety of mediums. Every concept was designed with the same tongue-in-cheek personality as the jokes themselves,
